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New station to broadcast SoCon
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    Heathrow, FL — The America Channel announced Tuesday that it has entered into multi-year, comprehensive video broadcast agreements with a number of distinguished NCAA Division I conferences including the Big South Conference, Southern Conference, Big West Conference, Colonial Athletic Association, Big Sky Conference, America East Conference, Patriot League and Atlantic Sun Conference.  
    Under these agreements, The America Channel has secured video broadcast rights to more than 200 games and matches per year, including basketball, football, and Conference championships of men’s and women’s soccer, volleyball, softball, men’s and women’s tennis, track and field, lacrosse, field hockey and other sports.  The agreements include games involving over 80 Universities in about 50 markets, including most of the top 20 television markets.  
    The Conference agreements permit the acquisition by The America Channel of additional sports events.  The America Channel’s SportsLife initiative will merge life and sport, providing real-life drama about students and student athletes who aspire, achieve, overcome, help others, and have fun.
    “We’re honored to have such a depth of cooperation with these leading Conferences,” commented America Channel CEO Doron Gorshein.  “The initiative is unique with extraordinary creative potential.  We expect that viewers and advertisers will embrace it.  We also believe that young people will be enriched by the programming about the aspirations, challenges and achievements of students and student athletes.  We’re proud to be working with the Conferences on this initiative which combines compelling and cutting edge content with positive social purpose.”  
    “We are pleased to be entering into a relationship with The America Channel. The association will provide the Southern Conference, its schools and student-athletes exposure on a national level,” said Southern Conference commissioner John Iamarino. “The America Channel will provide viewers with a unique perspective that will underscore the aspirations, goals and hopes of student-athletes. It is a unique concept and we are excited to be able to share our story to television viewers throughout the country.”
    Broadcasts of the games will commence in early November of 2007.  The network will launch in advance of that date.

About The
America Channel

    The America Channel is a new programming network that will explore and celebrate our communities, campuses, real heroes, and ordinary people who accomplish the extraordinary.  The America Channel’s SportsLife initiative merges life and sport — combining broadcast of over 200 NCAA Division I sports games and matches, with real-life drama about the aspirations, achievements, challenges, adventures, community service, and lifestyles of students and student athletes.