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There's no meat, eggs or dairy - but don't call them vegan
'Plant-based' food trending upward
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This Jan 9 file photo shows the Impossible Burger at Stella's, in Bellevue, Neb., which is a burger is made from plant protein. As companies look to lessen Americans’ reliance on animals for food, the term “plant based” is replacing “vegan” and “vegetarian” because of the unappetizing and polarizing associations the v-words might have. - photo by Associated Press
NEW YORK — It's not vegan, it's "plant-based." So will carnivores bite?
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