Upon arrival on site for a recent speaking engagement, I am told that several rather vocal parents refused to attend because I am not an advocate of “gentle parenting.” That implies that I proselytize for “rough” or “harsh” parenting, which I do not, and be assured dear reader, at this stage of my life I am acutely clear concerning what I do and do not believe. Curious, I went to that most reliable source of information, the internet, and after rummaging around a bit, discovered that so-called gentle parenting is nothing more than a rebranding of the same-old, same-old child-rearing philosophy that got us into this mess we now call “parenting.”